How we work

The idea of Product Discovery is to properly define requirements and key technological drivers in order to achieve particular business goals. Deep research helps you save time and money by focusing on the right design direction from the beginning. Working alongside our clients at this phase, we check the business and technical feasibility of your idea, calculate estimates, and clarify the preliminary scope of work.

Once the project is defined, our designer proceeds to designing the information architecture (IA). The IA efficiently organizes the structure of your product. As part of IA design, we create a site map, write texts, and define a clear taxonomy. Based on the site map and user flows, we create wireframes and clickable prototypes for your product. As an option, we conduct prototypes testing for essential product flows and generate a report based on the obtained results. It allows us to identify the most valuable insights into how users interact with the product. Then, based on the feedback, we can make quick changes before development.

User interface (UI) design is creating the visual components of a digital product. Our UI design service establishes your brand identity, making your product stand out. At this phase, our team defines your product’s visual direction and layout, establishes the visual language, and build mockups and other graphics.